FAQ

YES! Redefined Realty offers a 2.4% Co-Broke commission to agents this is included in the 3.5% due at closing. In Metro Milwaukee 2.4% is the normal commission. In the Greater Madison area the Co-broke commission is often 3%. If you want your property listed in the Madison area MLS (SCWMLS) we can adjust our contract accordingly by increasing the commission at closing to 3.9% which would then include a 3% Co-Broke commission. Keep in mind, these Co-Broke commission rates are the norm, not the rule and sticking with the norm often leads to more success.

At Redefined Realty, we believe that 6% is too much to pay at closing. The problem that traditional real estate companies face is the many listing expenses upfront and selling expense along the way. Traditional companies end up eating those costs on all listings they don’t sell (sometimes 50% or more). Therefore they are forced to overcharge by passing those expenses onto the sellers whose houses do sell. Redefined Realty’s philosophy is that sellers should be able to choose to cover those upfront listing and marketing expenses themselves in return for the substantial commission savings at closing.

In the eyes of the MLS and REALTORS® Association, the difference is determined primarily by whether or not the listing broker sets up showings, presents and negotiates the offer to purchase and coordinates closings. Most flat fee companies choose to be “limited service” companies because they don’t perform one or more of those duties. At Redefined Realty, we off all the services as other full service agencies the only difference is we partner with our sellers by charging the small listing fee of $1000 in exchange for a discounted 3.5% commission.

Theoretically they should. In fact, according to the Realtor Code of Ethics they are required to. But in reality, the MLS has made it easy for them to weed those properties out of their Buyer searches. While experience tells us that most agents do what is in the best interest of their Buyers… I think we all know what sometimes happens in reality…Listings with lower commissions are often overlooked.

Maybe – Maybe not. As with many things in life, it’s often about options. REALTORS® typically have a lot of MLS listed homes to show their buyers. The advantage of MLS listings for REALTORS® is that their compensation has been predetermined. In order for a REALTOR® to show your non-MLS property (FSBO) they have to either negotiate a commission with the seller ahead of time or negotiate a commission with their buyer. Either way, it’s an extra, uncomfortable, time consuming step in the process that may not be taken because REALTORS® have many other options. Listing your home on MLS is almost a must these days.

The MLS is statistically, by far, the best way to sell your home. The MLS accounts for roughly 75%-85% of home sales nationwide and is the most effective form of advertising used by Redefined Realty.

The REALTOR® MLS is the primary database used by a REALTOR® to market and sell a property. The MLS is an exclusive database of all of the properties “listed” for sale in the regional or statewide coverage area. This database is generally owned and used exclusively by REALTORS® and provides them with information about all of the available properties for sale. REALTORS® use this system to cooperate and share commissions on the sale of listings offered by other agents. There are many MLS’s in Wisconsin, Redefined Realty uses a statewide feed, WIREX, which combines multiple MLS listings.

• FREE No-obligation Comparable Market Analysis
• The most comprehensive advertising campaign available through the Multiple Listing Service (MLS).Worldwide Internet exposure on the top websites via LIST HUB (Google, Yahoo, AOL, Zillow, Trulia, and many more)
• MLS public web sites: Realtor.com, WiHomes.com
• Listing on the Redefined Realty Realtors, LLC website – Redefined.com plus local websites HomeAndLot.com and LakeHouseByOwner.com
• Digital photo gallery-up to 25 photos
• One custom reflective “For Sale” sign: The best in the industry.
• On-demand printable flyers
• Professional 3rd party showing set up service for agents
• Combination lock box during the term of the contract
• Feedback request survey sent to all agents after they show your property
• Ongoing market snapshot – Real time market analysis
• Contract review, negotiation, and paperwork preparation on state approved real estate forms
• Continued marketing after you have obtained an accepted offer
• Closing coordination with a title company (additional title company charges will apply)
• Hold all earnest money in Redefined Realty’s Trust Account in accordance with state and/or federal law

Because we are a “Full Service” company, Redefined Realty handles everything for you. We will promptly present all offers, discuss strategy, negotiate terms, prepare State approved standard documents, order title and closing paperwork on your behalf, and summarize the closing details.

Buyers who do not have an agent will be handled by your Redefined Realty listing agent. We disclose to them that we are representing your best interest, answer their questions, show them your property, and prepare paperwork/offers for them.

Your Redefined Realty MLS Listing Contract can be as long or as short as you want – typically our contracts are for 6 months. Should we reach the expiration date of the contract, it will automatically be extended in 6 month increments until either party decides to terminate it. Unlike many other flat fee companies, we do not charge an extension fee.

You may contact us anytime you want. Often times we talk to sellers prior to expiration of their current listing agreement. That way your new listing with Redefined Realty can begin the moment your current listing contract expires or is canceled. The paperwork can all be done in advance so you don’t lose any precious time.

Generally speaking, your listing will appear in the MLS within 24-48 hours and on all the other websites the next day. Sign installation takes 2-7 days depending on where you are located.

Absolutely. Both interior and exterior digital photos can be emailed directly to us. Photos taken by other agents can only be shared with that agent’s permission.

We serve the entire State of Wisconsin, including major cities and surrounding areas like these: DANE COUNTY: Belleville, Cottage Grove, Cross Plains, Dane, De Forest, Deerfield, Fitchburg, Madison, Maple Bluff, McFarland, Middleton, Monona, Mount Horeb, Oregon, Shorewood Hills, Stoughton, Sun Prairie, Verona, Waunakee DODGE COUNTY: Ashippun, Beaver Dam, Fox Lake, Horicon, Hustisford, Iron Ridge, Juneau, Lomira, Mayville, Neosho, Theresa JEFFERSON COUNTY: Cambridge, Fort Atkinson, Ixonia, Jefferson, Johnson Creek, Lake Mills, Palmyra, Sullivan, Waterloo, Watertown MILWAUKEE COUNTY: Bayview, Bayside, Brown Deer, Cudahy, Fox Point, Franklin, Glendale, Greendale, Greenfield, Hales Corners, Milwaukee, Oak Creek, River Hills, Saint Francis, Shorewood, South Milwaukee, Wauwatosa, West Allis, West Milwaukee, Whitefish Bay OZAUKEE COUNTY: Belgium Cedarburg, Fredonia, Grafton, Mequon, Port Washington, Saukville, Thiensville RACINE COUNTY: Burlington, Caledonia, Mount Pleasant, Racine, Sturtevant , Union Grove, Waterford, Wind Lake WALWORTH COUNTY: Darien, Delevan, East Troy, Elkhorn, Fontana, Genoa City, Lake Geneva, Springfield, Walworth, Whitewater, Williams Bay WASHINGTON COUNTY: Allenton, Barton, Germantown, Hartford, Jackson, Kewaskum, Richfield, Slinger, West Bend WAUKESHA COUNTY: Big Bend, Brookfield, Butler, Chenequa, Delafield, Dousman, Eagle, Elm Grove, Genesee, Hartland, Lac La Belle, Lannon, Lisbon, Menomonee Falls, Merton, Mukwonago, Muskego, Nashotah, New Berlin, North Lake, North Prairie, Oconomowoc, Okauchee, Ottawa, Pewaukee, Summit, Sussex, Vernon, Wales, Waukesha OTHER MAJOR AREAS: Apple Valley, Door County, Fox Valley, Green Bay, La Crosse, Manitowoc, North Woods, Sheboygan, Wisconsin Dells